The region becoming a prime tourist destination thanks to the protected nature of the National Parks of Arrábida and Marinho D.Luis Saldanha, the Natural Reserve of Sado Estuary, the Protected Landscape of Arriba Fóssil da Caparica, to excellent tourist infrastructures and heritage buildings, also rich in diversity and historical importance. It's ongoing the recognition of Arrábida as Natural and Cultural Heritage of Mankind.

The Peninsula of Setúbal comprises the Designations of Origin, Palmela and Setúbal and the designation of the regional wines "Peninsula de Setúbal”. The name "Setúbal" is reserved for the wines Moscatel of Setúbal and Moscatel Roxo. Most of the wines of the region use the variety Castelão (known in the region of the Peninsula of Setúbal by Periquita) in its composition. 

The white varieties of reference in the region are Arinto, Fernão Pires and Moscatel of Setúbal, which is used in white wines and dessert wines of the Designation of Origin of Setúbal. This wine has unique features due to its floral aromas in the whites and the soft flavours of spices and berries in reds. In red varieties, show up the Alfrocheiro and Trincadeira.